CONTENT CREATION TOOLS
11+ Best AI Copywriting Tools in 2024 (Latest Update)
Are you looking for a way to create faster and better content for your blog? Maybe you struggle to write copies for your email or product page that converts. If so, you may want to consider using AI writing software.
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here are a variety of AI writing tools currently available. These tools can assist in generating blog posts, product descriptions, and social media ads and enhancing overall content quality.
However, they all have the same kind of features and prices. And it can be tough to decide which AI copywriting tool is the best for you.
So, to help you choose the best one for your content marketing needs, I’ve created a list of the best AI copywriting tools available with their pricing, features, pros, and cons.
But before that, let’s quickly look at an AI copywriting tool and how it can help you create better content.
1. Surfer AI
Surfer initially functioned as an SEO optimizer tool for blog writing. However, it has recently incorporated a robust AI writing assistant amidst the surge of AI tools. This AI assistant can assist you in producing higher-quality content more efficiently.
Surfer allows users to create optimized blog posts for SEO, increasing the likelihood of ranking higher in Google search results.
Surfer AI utilizes GPT 4 and 500 ranking factors to analyze up to 300k words from the internet to generate articles for your blog.
The best part is that you can easily create complete SEO-optimized blog posts from research to publishing within less than 20 minutes.
Surfer AI Features
Surfer offers a wide range of features, making it a versatile tool for writing articles. These features include research capabilities, outline generation, and the ability to create well-structured blog posts, all within a single tool. Here are some of its other features:
- Long-form content editor (Google Docs type editor).
- Research and Outline generator.
- Competitor selection.
- Image insertion from Pixabay.
- Anti-AI detection.
- Link, citation, and templates (Coming Soon).
- Image insertion suggestion.
Surfer AI Pricing
Surfer has 5 five pricing options for you to choose from:
- The cost is $29 per credit, which grants you the ability to create one blog post.
- The cost for 10 credits is $261; you save $29.
- The price for 25 credits is $630, and you save $87.
- The cost of 50 credits is $1218; you save $232.
- The cost for 100 credits is $2378; you save $522.
I have been a regular user of Surfer AI since it was introduced, and I love it. The best thing about Surfer is that it keeps improving with every update.
However, like any other product, it has its pros and cons. Let’s look at them.
Pros and Cons
Pros:
- The user interface is straightforward to use.
- Easy SEO optimization with a fact check.
- Built-in Anti-AI detector.
- Image placement suggestion and alt text generation plus image insertion from Pixabay.
Cons:
- High pricing per credit.
- You can’t use Surfer AI individually without a Surfer SEO (The main platform) subscription and credit, which costs $89 monthly.
Note: Youu need to have active credit and Surfer SEO subscription to use Surfer AI.
Who can use it?
Surfer suits bloggers, affiliate marketers, and niche site owners best. It also allows teams to work on large volumes of material.
If you are looking for an AI copywriting tool to assist with content creation, Surfer is recommended for its ability to generate high-quality content quickly.
Surfer offers a 7-day money-back guarantee for its AI and SEO content editor, allowing you to try it risk-free.
2. CopySpace AI
Copyspace AI is another AI-powered copywriting tool that helps you write high-quality SEO-friendly blog posts that can be generated in under 5 minutes with a single click.
It allows you to use GPT 3.5 and GPT 4 for content output. Apart from blog writing, it has a wide range of tools for copywriting that can help you create fantastic blog posts and other marketing-related copies like sales emails, cold emails, and social media posts.
CopySpace AI is a perfect tool for copywriting tasks, and some of the fantastic features it has are:
- Prompt Teacher.
- SKeyword generator.
- AIDA framework.
- One-shot blog post.
- SEO content editor like Surfer SEO.
- Blog post listicle.
- Paragraph generator.
- Chat features like Chat GPT.
- Folder and documents.
- Emojis.
- 100+ languages.
CopySpace AI Pricing
CopySpace has three pricing plans, which are much cheaper than most AI copywriters.
- Unicorn creator: $37 per month and $27 monthly if paid yearly. (You get 75,000 GPT 4 words generation per month and unlimited GPT 3.5 generation with a single user
) - Conversion Squad: $67 per month and $47 per month if billed yearly (Unlimited words generation on GPT 3.5 and 200,000 GPT 4 words generation, plus seat for two additional members)
- Business Elite: $107 per month and $87 per month if paid for a year (450,000 GPT 4 words generation, and you can add four more team members excluding you).
Now, let’s take a look at some pros and cons that come with ClopySpace AI.
Pros and Cons
Pros:
- The built-in thesaurus and the SEO auditor are game-changing.
- 150+ marketing tools.
- Chat GPT-like Chat feature to brainstorm.
- Free Charlie GPT Chrome extension to use within the Google Chrome browser.
- You get unlimited word generation from GPT 3.5, which means you can write as much as you like every month.
Cons:
- The interface is slow sometimes.
- It is a bit confusing to create folders and documents in the beginning.
Who can use it?
If you’re in need of an AI-powered copywriting tool for writing high-converting sales copies and blogs, CopySpace and Jasper are both highly recommended options.
ClopySpace is helpful for businesses needing assistance writing compelling sales copies and blog posts. If you find writing your documents on your own challenging, ClosersCopy can provide valuable support.
Copyspace provides a 14-day money-back guarantee, allowing customers to try the product without risk.
3. Frase
Frase is an AI-powered copywriting tool that assists in creating SEO-optimized blog posts efficiently, potentially leading to higher rankings on search engine result pages.
To begin your project, you can research, create an outline, optimize it, and then smoothly publish it within the Frase dashboard.
Frase also offers a “Content Brief” feature that enables you to create a content brief for your team or freelance writer. This can be highly beneficial in effectively organizing your content ideas and ensuring alignment among all team members.
Some of the Key Features Frase has are:
- Content Brief.
- SEO Content Optimization.
- Google search console integration.
- Custom template maker.
- Content scoring.
- SEO addon for a $35 extra charge.
Frase Pricing:
Frase has three pricing plans, which can get cheaper if you buy it using the yearly payment plan. Here’s the monthly plan:
- Basic: $44.99 per month (30 documents credit and one user seat)
- Standard: $114.99 per month (Unlimited document credit and three user seats)
- Business: Custom plan; you must contact them for a quote.
Pros and Cons
Pros:
- The “Content Brief” feature is beneficial in organizing your content ideas.
- The SEO addon is excellent for optimizing your content for better rankings.
- The custom template maker is a great way to create personalized templates for different types of content.
Cons:
- The user interface can be a bit overwhelming at first.
- The pricing structure is not so flexible. I wish their standard plan had been a bit cheaper.
Who can use it?
Frase is a suitable tool for businesses that require SEO-optimized content creation. Frase may be worth considering if you are searching for a tool to assist with writing improved and more optimized content.
Frase provides a 5-day money-back guarantee, allowing customers to test it and determine if it meets their requirements.
Frase is a recommended AI-powered copywriting tool for those seeking assistance in creating high-converting sales copies or optimizing content for improved rankings.
4. Simplified
If you’re looking for a content creation tool to help you produce high-quality, engaging content, then Simplified.com is the perfect solution.
This all-in-one platform offers AI-powered content generation, graphic design, video creation, and animation capabilities, making it the ideal tool for businesses of all sizes.
With Simplified Ai, you can quickly and easily create content your audience will love.
Simplified Ai has everything you need to produce exceptional content, from attention-grabbing blog posts and social media updates to stunning infographics and videos.
And because AI powers it, Simplified.com can help you produce content faster and more efficiently than ever before.
Key features:
- Content rewriter.
- Long-form editor.
- 50+ Ai templates.
- 25+ languages.
- Built-in-Grammarly.
- PDF and DOCX download.
Plus, there are other features for graphic designing and video animation.
Simplified pricing
If you look at the pricing plans for Simplified Ai compared to its products, it’s pretty cheap. Simplified offers four pricing plans:
- Free forever: 1000 words with access to the short-form writer.
- Starter: $15 for 1000 words per month and five members. It can get low, up to $9, if paid upfront for a year.
- Small team: For 25000 words per month and five members. It can get down to $18 if paid upfront for a year.
- Business: $50 for 1000 words and 40 members per month. It can get down to $30 if paid upfront for a year.
- Growth: $125 for 1000 words and 100 members per month. It can get down to $75 if paid upfront for a year.
Pros and Cons
Pros:
- Simplified is very cheap compared to its competitors.
- It offers a wide range of features for content creation, including a long-form editor, a built-in grammar checker, and over 50 AI-powered templates.
- The platform is very user-friendly and easy to navigate.
Cons:
- The free plan and the starter plan have minimal features.
Who can use it?
Simplified.com is best suited for businesses that must create content quickly and fulfill their graphic design needs in a single platform.
It is an all-in-one content creation platform that offers AI-powered content creations not only limited to writing but also images and videos.
5. TextBuilder
The next one on the list is TextBuilder. It is an AI copywriting tool that helps you write high-quality content by providing many templates. TextBuilder is only one of its kinds of AI content writers with an easy drag-and-drop text editor.
The other thing is that Textbuilder allows you to use any GPT model, GPT-3.5 GPT 4, and its frameworks are constantly being trained with more data. Read the full review of Textbuilder here.
Textbuilder also offers the feature of creating custom frameworks for producing well-crafted blog posts. Additionally, its auto-scheduling, one-click article generation, and top 10 listicle generation tools are invaluable resources for affiliate bloggers.
Key Features:
- Uniques templates.
- It is easy to build frameworks for any blog format.
- AIDA and PAS options to make excellent ad copy.
- We have a specialized listicle generator.
- 90+ templates.
- Turbo GPT (Chat GPT powered chat).
- Prompt library.
TextBuilder pricing
TextBuilder offers a cost-effective pricing option of a lifetime license for just $79, allowing users to access 30,000 words per month.
Additionally, you get a 14-day money-back guarantee to try out the software for yourself.
Pros and Cons
Pros:
- The pricing is one of the most flexible and cheapest in the market.
- The output is very high quality as they have their own trained GPT.
- They also have a wide range of templates.
- You can try and find the lifetime deal in their Facebook group.
- All the plans have the long-form writing option.
Cons:
- The lifetime deal is no longer available; the only way to get it is if someone from their Facebook group gives you the code.
Who can use it?
TextBuilder is a practical tool for individuals in the early stages of their businesses and has limited resources for copywriting. It benefits affiliate marketers, especially those focusing on Amazon product reviews or other e-commerce platforms.
6. Writesonic
Writesonic is an AI-powered copywriting tool that enables businesses to automate the creation of high-quality content. It uses Natural Language Processing (NLP) and Machine Learning (ML) algorithms to generate consistent, engaging, SEO-optimized copy in minutes.
With Writesonic’s advanced features, users can easily create content for websites, social media posts, and emails. On the other hand, features such as the keyword suggestion tool, style editor, and content analyzer allow users to customize and optimize their content for search engines.
Key Features:
- Sonic editor (Google Docs like an editor).
- Paraphrasing tool.
- Landing pages.
- One-click WordPress export.
- Browser extension.
- 50+ Ai templates.
- Semrush integration.
- Zapier integration.
- Plagiarism checker integration.
Writesonic Pricing
The pricing for Writesonic is very flexible, and it also happens to have a free plan, which allows you a credit of 2500 words per month.
If you’re satisfied with the output, you can switch to the paid plan, which starts at $10 for 12000 words per month. Here’s how it goes:
- Free Trial: $0 per month with all the features and a word limit of up to 2500 words.
- Short-Form: Starts with $10 for 12000 words per month with one seat. The price goes higher with more dishes and additional chairs.
- Long-Form: This plan starts at $13 for 19000 words per month. The price goes up with a word limit and additional seats.
Pros and Cons
Pros:
- Flexible pricing plans that can be tailored to your needs.
- The paraphrasing tool is beneficial in creating unique content.
- The Semrush integration is helpful for SEO purposes.
- The plagiarism checker is an excellent way to
Cons:
- The user interface could be more user-friendly.
- The word limit on the free trial might not be enough for some people.
Who can use it?
Writesonic is a cost-effective AI writing tool that assists businesses and individuals needing writing support. It is an excellent option for those trying an AI writing tool without breaking the bank.
If you are seeking assistance with writing or are interested in experimenting with an AI writing tool, Writesonic may be a favorable choice.
The tool contains marketing frameworks like AIDA and PAS, making it suitable for businesses needing optimization.
7. Copy.ai
Copy.ai is another AI-based copywriting tool I thought deserved to be on this list. It has many tools that are useful to entrepreneurs and writers.
Copy.ai offers a wide range of copywriting templates for everything from blogs and social media to emails and website content. The great thing is you can even use some of its features for free.
Key features:
- More than 90+ tools and templates.
- 25+ languages.
- Blog post wizard.
- Freestyle content generator.
Copy AI Pricing:
The pricing for Copy.ai is very flexible and starts with the free plan, which allows you a credit of 2000 words per month. And there are different pricing plans for the pro program.
- Free plan: 2000 words credit and access to all the features with a one-user seat.
- Pro plan: $19 for 15000 words, $49 for 40000 words, $99 for 100k words, and $279 for 200k words per month.
Pros and Cons
Pros:
- The wide range of available templates.
- The ability to generate content in multiple languages.
- The blog post wizard is a great way to start writing a blog post.
- Copy.ai also has a freestyle content generator, allowing you to generate content without a template.
Cons:
- Copy.ai is a bit more expensive than some of the other options on this list.
- The user interface could be more user-friendly.
Who can use it?
Copy.ai is an excellent AI writing tool for anyone needing help with their content generation process. It also has very flexible pricing plans, so anyone just starting can make the most use of it and eventually upgrade later as per their needs.
8. Outranking
Outranking is yet another AI content writer that is the perfect tool for anyone who wants an AI copywriting tool with inbuilt keyword research tools.
With Outranking, bloggers can create SEO projects seamlessly and without any hassle. Simply enter the project details, including target keywords, and Outranking will create high-quality content optimized for your chosen keywords.
Key features:
- Google Search Console integration for content strategy generation.
- Keyword research.
- SEO projects.
- Content templates.
Outranking pricing:
The pricing structure of Outranking is a bit higher than other AI content writer tools out there, most probably because of the understandable SEO factor. The pricing is structured as follows:
- Solo: The base price is $29 for 250,000 monthly words, 100 keyword searches, and 20 docs.
- Pro: The Pro plan starts at $229 for 500,000 monthly words, 300 keyword searches, and 50 documents.
- Company: The business plan starts at $429 for 1 million monthly words, 1000 keyword searches, and 100 documents.
- Enterprise: The enterprise plan starts at $999 for unlimited monthly words, 2000 keyword searches, and 200 documents.
Pros and Cons
Pros:
- The Google Search Console integration is a great feature.
- The pricing is very reasonable for the features they offer.
- They have many features like SEO projects, keyword research, etc.
Cons:
- There is no free trial available.
Who can use it?
Outranking is perfect for bloggers, affiliate marketers, and businesses who want to create well-written, SEO-optimized, engaging content that will help them rank higher in search engines and attract more readers.
9. Copysmith
Copysmith is one of the most popular AI copywriting tools available. The difference between Cpysmith and other AI copywriting tools is that, while most AI tools focus on content like blogs, Copysmith focuses more on e-commerce product descriptions.
Not only does Copysmith simplify the product description creation process, but it also allows users to create more creative and unique descriptions.
Key Features:
- Chrome extension.
- Bulk product description and content generator.
- Team and collaboration.
- Ads campaign builder.
- API and integration.
CopySmith pricing:
CopySmith has three pricing plans, and it’s not as flexible as many other AI writing tools. However, it does have a 7-day free trial if you want to try it out before you commit to a plan.
- Starter: $19/month for 50 credits, which will be equal to about 33,000 words,
- Professional: $59/month for 400 credits. With this, you’ll be able to generate up to 260,000 words.
- Unlimited plan: For the unlimited plan, you’ll have to get in touch with them.
If you’re on a starter or professional plan, you can get an extra 25 credits with an additional payment of $10.
Pros and Cons
Pros:
- Chrome extension is available, which makes it easy to use.
- The team and collaboration features are great for businesses.
- CopySmith also has an ads campaign builder, which can be useful for businesses.
- You also get a test credit of 25 and 50 on both the starter and professional plans, respectively
Cons:
- The pricing is not that flexible.
- No custom templates on the starter and the professional plan.
- The starter and the pro plan also lack the bulk import and export feature.
- You’ll also find the onboarding process in the unlimited plan only.
Who can use it?
CopySmith is a great AI copywriting tool for most businesses, but it can be of great use to eCommerce businesses that need to generate product descriptions in bulk.
The AIDA and PAS marketing framework is also a great way to ensure your content is effective. However, if you’re on a budget, other AI copywriting tools on this list may be a better fit for you.
10. Rytr
Rytr is another interesting AI copywriting tool that helps you create better content by providing you with a wide range of templates, including long-form content.
Rytr also offers a variety of features that make writing easier, such as plagiarism and a Grammar checker, so you don’t have to use a separate tool for that.
And the great thing is that you can also get all of this for free. It has limitations of 5000 characters per month, but who doesn’t love free things, right?
Key Features:
- Grammar and plagiarism checker.
- 30+ languages.
- Integration with Semrush.
- Document export.
- Different tones for your content output.
- WordPress plugin.
Rytr Pricing:
Rytr comes with one of the cheapest plans in the market compared to its counterpart. You can use it for free with a limit of 5,000 characters per month. If you need more than that, you can always upgrade.
- Saver plan: $9 per month, which allows you 50,000 characters.
- Pro plan: $29 per month, giving you unlimited characters per month.
Pros and Cons
Pros:
- The grammar and plagiarism checker is a great feature to have.
- You can integrate Rytr with Semrush to get all your SEO data in one place.
- You can also export your documents in different formats.
- The content output is also adjustable according to the tone you need.
Cons:
- The free plan is very limited.
- Lots of features need to be included.
Who can use it?
Like all other AI copywriters, Rytr is a great tool for businesses and individuals alike. Rytr is also great for bloggers, as it can write long-form content and offers many templates.
The grammar and plagiarism checker is also a great feature to have. Rytr is also great for businesses that must get all their SEO data in one place.
11. PepperType
PepperType is an Indian startup based in Mumbai with over 2000 happy customers. It’s one of the most user-friendly AI copywriting tools, so this amazing app lets you get your content written quickly and easily!
Key features:
- 20+ templates and content types.
- Content type request option.
- Collaboration and sharing option.
- Bulk content generator.
- Plagiarism and grammar checker.
PepperType pricing:
PepperType has three pricing plans to choose from. I’m not a fan of its pricing structure. You can have a look at it below:
- Starter plan: $35 per month with a limit of 50,000 words and a single seat.
- Growth plan: $199 per month with a limit of 50,000 words and five seats.
- Enterprise plan: It has a custom plan option, and you’ll have to contact them for it.
Now let’s have a look at the pros and cons that come with it.
Pros and Cons
Pros:
- The user interface is very sleek and user-friendly.
- It has many features that make writing easier, such as the bulk content generator and the plagiarism and grammar checker.
- The starter plan is very affordable.
- The enterprise plan comes with the option to create your own customized AI model.
Cons:
- The growth and enterprise plans are too expensive.
- There is no free trial or money-back guarantee.
Who can use it?
PepperType is a decent AI copywriting tool for businesses and individuals. It’s also good for bloggers, as it offers many functions.
The grammar and plagiarism checker is a great addition to their list of tools. PepperType is also great for businesses that need to create their own customized AI model.
12. Anyword
Anyword is the perfect writing tool for anyone who wants to improve their content ranking and performance score. It uses artificial intelligence to help you custom-tailor content for specific template personas, making it easy to get your point across in an engaging and persuasive way.
Key features:
- Predictive performance score.
- Custom AI models for Ads and Emails.
- Policy compliance detection for Google Ads and Facebook Ads.
- API access.
Anyword Pricing
Anyword comes with a flexible pricing plan for all sorts of businesses and individuals. And it also has a free one.
- Free plan: The free plan comes with a credit of 1000 words per month.
- Basic plan: Starts with $16 for 15000 words per month and can go up to $125 for 2,000,000 words per month. (The basic plan doesn’t have the predictive scoring feature).
- Data-driven plan: Starts at $83 for 30,000 words per month and can go up to $266 for unlimited words per month.
Pros and Cons
Pros:
- The feature that sets it apart is the predictive score analysis, which can help you improve your content.
- The free plan also gives you many words to try it out.
- They have a data-driven plan that is perfect for detecting policy violations for Google and Facebook ads.
Cons:
- Both free and basic plans should have the predictive scoring feature so a new user can test it.
Who can use it?
I would say Anyword could be a great tool for someone who wasn’t custom AI models for their content creation, plus their data-driven plan is perfect for those who need to keep an eye on policy violations.
The predictive performance score can be another tool that can help you customize your content according to what works and what doesn’t.
Wrapping it up
So there you have it: my list of the best AI copywriting tools. I hope you find them helpful and that they make your blogging life a little easier.
Don’t forget the power of a human writer is irreplaceable, but these tools are an absolute game-changer and worth a look!